by Jim Gallagher | Dec 15, 2021 | Lost in Translation
By Cesar Matas Alsina Is Language Quality Just About Translation? Language quality is key to successful localization. That’s an uncontroversial statement, right? But if we ask what language quality means in practice, the answer may turn out to be more complicated than...
by Jim Gallagher | Dec 1, 2021 | Product Passport
What Software Companies Need to Know About Language Quality Assurance Are you looking to sell your software abroad for the first time? Or is your company already localizing its app, game, or platform for international markets? In either case, language quality...
by Jim Gallagher | Nov 17, 2021 | Lost in Translation
7 Steps to Optimize Your Language Quality Reviews To run a successful localization program, your company needs a consistent process for vetting and improving the quality of all translations. But how can you ensure these language quality reviews are as accurate and...
by Jim Gallagher | Oct 28, 2021 | Lost in Translation
How Confirmation Bias Harms Your Business and What To Do About It Human beings tend to evaluate information in a way that confirms what they already believe. As a result, our beliefs may fail to align with reality, even when we think we’re being objective and...
by Jim Gallagher | Oct 14, 2021 | Product Passport
How to Keep Your Multilingual Branding on Target Apple. Mercedes-Benz. Louis Vuitton. For consumers around the world, each of those names promises an experience no other company offers. And that perception of value fuels billions of dollars in sales, from Manhattan to...
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